Satisfice
Tuesday, October 16, 2007
A new word taught in marketing class today..
i thought it was rather interesting...
'Satisfice'-- its the combination of 'sacrifice' + 'satisfy'
this is how it is define by marketers:
' as long as u are satisfy, u are willing to sacrifice even there's a better choice..'
so does it apply to relationship as well?
saw an analogy from one of the websites..
as long as u are satisfy with the other half of urs, u are willing to sacrifice even there's a better choice'
is it true?
rather true.. but the statement sounded as if that's a Huge sacrifice to make.. i guess, if u are satisfy, u wouldn't be going ard looking for alternatives, isn't it? so where is the sacrifice??
Anyway, we human beings are not product to be bought or sold in the first place..
for ya information, this word is not found in the dictionary..
dun take the effort to search for the real meaning, k? haha~
its juz another 'chiminology' marketers came up with to explain the marketing phenomenon..
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